Howcast Guides Viewer Interest & Discovery with New Site: CEO Jason Liebman Provides Insight [Interview]
Probably the most unheralded videos on the web are how-to videos, and yet, they are some of the most popular.
Probably the most unheralded videos on the web are how-to videos, and yet, they are some of the most popular.
This week the Reel Web covers a lot of topics including YouTube’s venture into providing premium content, the stats on video sharing apps on mobile devices as well as a couple quick resources on monetizing your videos and looking at your video analytics. Click here to watch this video

I was just perusing a report from FreeWheel that pertains to online video monetization for Q1 2012 and there were some surprising things in it. For example, mid-roll video ad placements are on the rise, but mostly due to more long form video content being available, not because they’re more effective, etc. Right now, I’m in the planning stages of my own original web series and length of each episode was a topic of discussion with the team (really, there’s just two of us at present)

We all are a bit guilty of checking out a video’s view count and using it as its one and only metric for success.
A year ago, I stuck my neck out and defended Demand Media’s approach to developing great content down on the content farm .
I’m tracking several things coming from Adobe presently. The first is the announcement that the Adobe Creative Cloud is now live meaning you can pay a monthly fee for access to their Creative Suite 6 series of applications. Along with that there are also two new Touch Apps, but those are sold separately

Brightroll, this week, announced a new dashboard-based offering called AudienceConnect which gives in-flight audience measurement and optimization in a single place. It ties into Brightroll TAG,
Google-owned YouTube appears to be considering a subscription-based service for premium content, according to the New York Post.
Nielsen just put out the March 2012 numbers of smartphone penetration in the US and for the first time, it’s topped 50%. That means an estimated 150 million
Read more from the original source:As most of you know, YouTube recently launched