Thursday, March 11, 2010

Getting smart with video distribution: video SEO and video sharing services

Online retailers should consider using online video content beyond a merchant page and create distribution strategies to increase the effectiveness of their web video marketing efforts.

Cottonelle To Roll Over Tissue Results On Oscars

Kimberly-Clark’s Poise brand of adult incontinence products has launched a web video marketing campaign featuring a series of videos running at www.1in3likeme.com.

Small and Medium Businesses to Embrace Video Email Marketing

Email web video marketing campaigns boost conversion rates, reduce support and training costs and are a great way to share customer testimonials.

Flimpbruary Day 25: Form Builder

Web video marketing campaigns that incorporate a response form into the video landing page (VLP) content can be leveraged for B2B lead-gen purposes.

Flimpbruary Day 26: Inbound Marketing with Flimp

Inbound marketing, a process through which businesses attract potential customers using an array of digital marketing tactics, is a natural component to web video marketing campaigns.

Data Drives Dollars in Online Video – New Media Minute

A key 2010 marketing industry trend is analytics and how this data can be leveraged for web video marketing purposes.

The Basics of Web Video File Formats and Video Containers

Identifying the different online video file formats used for in web video marketing.

7 Steps to Creating a Viral Video

Viral web video marketing campaigns do not just happen, they have to be planned by creating content that is short, entertaining and generates buzz.

10 of the most brilliant marketing ideas

Web video marketing factored into three of the ten most brilliant marketing ideas in a profile published by Entrepreneur.com.

Can A Brand Create a Viral Campaign?

While seeded campaigns can contribute to a viral web video marketing effort, most video content goes viral through a “grass roots” effort.

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