F. Scott Fitzgerald once said, “There are no second acts in American lives.” He was wrong.

New research from Google and Compete on back to school shopping trends in 2012 has found just how profoundly mobile and video have changed the shopping landscape for clothing and apparel. Here are a few highlights: More than 20% apparel consumers use their tablets or mobile devices to shop on a

Some new research numbers have come in from Digitas showing the effectiveness of online video for brand uplift and user engagement. They pinged some 2,211 Americans (18+) back in late March with Harris Interactive. Among the findings of the report was the fact that 46% of online video viewers would check out a new product ...