I stumbled upon a pretty cool infographic from Nielsen I thought I would share. It takes a look at media consumption on each screen for the past few quarters. There’s nothing alarming here, TV took a small dip and in 2011 vs 2010 and other stuff increased.
The rest is here: Internet and Mobile Video Up, TV Down Says Nielsen [Infographic]Toot the tooters and clink the clinkers, honk the honkers and hoot the hooters, it’s comScore video metrix time again. OK, maybe skip the hooters. Did you know that 181 million Americans watched video online in March?
More here:comScore’s recently published statistics for online video viewing and video ad exposure in the Europe reveals the biggest growth lies in video ad consumption in the UK
I won’t be at the NAB Show, ReelSEO didn’t send me (sniff, sniff), but that doesn’t mean I’ll be totally out of touch with what’s going on there…and neither will you thanks to Brightcove who has been tapped by NAB to offer Live and On-Demand Video coverage of the show.
Google TV has announced a new feature that will allow you to decide the outcome of your favorite shows and films with Google TV Click. Built on their Common Gateway Interface technology you can now direct the video entertainment right from your remote via a new app
We generally think of YouTube as a place where we can find entertainment, education, how-tos, and so forth.
Big numbers continue to accumulate for online video according to comScore who say some 181 million Americans watched more than 40 billion videos in the month. Good for us! In the standard charts there's little movement, like always. Video lengths are up to 6.1 minutes per video on average and ads are still at 0.4 minutes.
Cisco powers the pipes that power your Internet.
In my recent Hulu AdZone article I talked about how ads online needed to step back from the "here's the brand - now here's the call to action" format and make their ads more entertaining, like companies do during the Super Bowl. For a long time I've also been saying that TV advertisers need to take a more interactive approach to their ads, and Shazam helped do just that this year. It's not complete interactivity, but it will have to do until everyone has a connected TV.
According to TechCrunch , RedBox and Verizon
