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Tag: audience

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Tubefilter Meetup: Building #Audiences On And Off YouTube • December 4

Building Audiences On and Off YouTube Wednesday, December 4, 2013 at Busby’s East Early Bird Tickets have SOLD OUT so be sure to RSVP NOW before all the tickets are gone! Over 100 hours of video are uploaded to YouTube every minute.

See more here: Tubefilter Meetup: Building #Audiences On And Off YouTube • December 4
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The Big 3 YouTube Audience Development Tips From VidCon

In an experimental panel at VidCon , audience development specialists were assigned to different tables in order to have a more intimate conversation with attendees about what it takes to grow a channel on YouTube. Panelists were pulled from a variety of online video savvy organizations and included a wide range of talent from Alloy Digital , MyDamnChannel , Machinima , Rooster Teeth and Frederator . Each speaker sat with a group of interested parties eager for more views and subscribers for 15 minutes, which allowed for each attendee to chat with 3 different specialists in an effort to improve their online presence

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The Big 3 YouTube Audience Development Tips From VidCon
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The Ten YouTube Commandments

What are some of the steps to follow when trying to make it on YouTube? What things should you always have in mind when you're giving video a try?

See more here: The Ten YouTube Commandments
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The Golden Rule in Video Marketing: Know Thy Audience

This article explains how to better know your audience when it comes to video marketing campaigns and how that expertise will directly relate to conversions. Creating video without the knowledge of who you want to specifically target can make for a tough marketing strategy

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The Golden Rule in Video Marketing: Know Thy Audience
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Is 'Do Not Track' the End of Audience Targeting for Video Advertisers?

There is a war brewing up on Capitol Hill where the government is becoming increasingly impatient with Internet giants who have been dragging their feet on a "Do Not Track" option which would allow Internet users to take control of their personal data and offer them a way to opt-out of data collection for advertising and other reasons.

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Is 'Do Not Track' the End of Audience Targeting for Video Advertisers?
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Record 11 Billion Video Ads in June: My Video Ad Network Recommendations

It's that time once again for me to piece together the comScore Video Metrix report numbers for June and compress them into my own personal algorithm to give you my thoughts on where you might want to put your video ads for the upcoming months. Granted, this is based on last month, but new to the article this month are graphs showing you how the top online video advertising networks have been doing month-to-month. As you know by now I like to take a look at the comScore Video Metrix numbers for the video ad networks and then give my recommendations based on those and my personal thoughts

Original post: Record 11 Billion Video Ads in June: My Video Ad Network Recommendations
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Cat Videos Will Be Scratching Into Their Own Festival In August

It was only a matter of time, I suppose, before cat videos got so popular and ubiquitous as to command its own festival, where cat aficionados could gather into one place and share their love of kitty mischief and cuteness.

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Reaching Wider Audiences & Creating Discussion Through Video: The YouTube Advertiser Playbook - Part 6

There is nothing better than posting a video on YouTube and getting a discussion started, creating a dialogue about the content you created.

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Interactive Pre-roll Adds Almost 50% to Brand Engagement, Most Popular Interaction? Watching a Trailer Says Jivox

Jivox , who is in the business of multi-screen interactive video advertising technology, released a recent report that, no surprise, says their particular brand of online video pre-roll ads are way more effective than those sort of standard video pre-roll ads you're used to. You know, the non-interactive ones.

Read the original: Interactive Pre-roll Adds Almost 50% to Brand Engagement, Most Popular Interaction? Watching a Trailer Says Jivox
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Unruly Unleashes 1st Ever Social Video Lab to Help Brands Predict Social Video Viability

Unruly, a London-based analytics firm, announced the opening of the "world's first social video lab" today.

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