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Tag: branded video

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How Buzzfeed is Taking Over the World - One Video at a Time

In July 2015, videos uploaded to BuzzFeed properties generated over 1.9B views across the main video platforms, and 5 out of the top 20 most watched videos in the past 90 days are videos posted to Buzzfeed accounts. We take a look at how Buzzfeed is taking over the world, one video at a time.

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How Buzzfeed is Taking Over the World - One Video at a Time
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FameBit Reaches 15,000 YouTube Creators, 650 Million Subscribers

FameBit is growing yet again. The digital marketplace, which connects brands like L’Oreal and Marvel to YouTube stars of all subscriber counts to create branded videos, has just reached the milestone of over 15,000 creators and 650 million collective subscribers

Follow this link: FameBit Reaches 15,000 YouTube Creators, 650 Million Subscribers
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Branded Content On YouTube Sees 85% Increase In Viewership Since June 2014

This past year, brands on YouTube did very well for themselves in terms of viewership and subscribers.

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Branded Content On YouTube Sees 85% Increase In Viewership Since June 2014
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Twitter: We Want Users to Binge-watch Our Video Content Too!

According to new research carried out by the social network, 82% of Twitter users will watch a video on the platform, with 41% confirming they turn to Twitter to discover new video content. The site itself wants to introduce a 'Related Videos' feature “get people to binge on videos as they do on YouTube.”

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Twitter: We Want Users to Binge-watch Our Video Content Too!
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YouTube Star Rosanna Pansino Teams With Cake Company For Branded Tutorials

Rosanna Pansino will help one of the world’s biggest cake decorating companies up its online video strategy.

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YouTube Star Rosanna Pansino Teams With Cake Company For Branded Tutorials
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YouTube Clarifies Its Branded Content Policy

Back in October 2014, YouTube CEO Susan Wojcicki explained how she didn’t want to let the online video site’s business concerns replace YouTube’s unique offerings for creators. But now, the site has clarified

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YouTube Makes It Harder For Creators To Produce Branded Content

Back in October 2014, YouTube CEO Susan Wojcicki explained how she didn’t want to let the online video site’s business concerns replace YouTube’s unique offerings for creators. But a new policy implemented by the Google-owned video property may be doing just that. According to Digiday , YouTube has revised its paid product placements documentation to prohibit graphical title cards from appearing on creators’ videos.

More here: YouTube Makes It Harder For Creators To Produce Branded Content
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Justin Bieber, Veronica Mars Rule 2014′s Top Branded Instagram Videos

While some brands are noticing the efficacy of Facebook video , many companies are also paying attention to

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'First Kiss' Most Viewed Video Advertising Campaign of 2014

Who would have thought that a black and white ad about total strangers kissing would have generated 157 million views and beat Nike, Samsung, and Budweiser to become the most viewed video advertising campaign of 2014? We take a look back at some of the other most successful video ads of the year.

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'First Kiss' Most Viewed Video Advertising Campaign of 2014
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300+ Hours of Video are Uploaded to YouTube Every Minute

Google has confirmed that an incredible 300+ hours worth of video content is being uploaded to YouTube every minute. That's the equivalent of 12.5 days worth of uploads every 60 seconds! That's an amazing opportunity for brands, particularly in terms of earned media.

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300+ Hours of Video are Uploaded to YouTube Every Minute
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