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Tag: branding

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YouTube's Top 10 Video Ads for April 2013

AdWeek's Top 10 Most-Watched YouTube Ads include two of the most discussed ads in the past couple of weeks, but also a few you may not have seen. Old Spice makes the list a couple of times, along with a fantastic Call of Duty ad

Follow this link: YouTube's Top 10 Video Ads for April 2013
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YouTube Preparing for Another Channel Design Overhaul

It's only been 6 weeks since

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ZoomTilt TV Reset Finalists Vie for Branded Video Content Gold

ZoomTilt, which I wrote about a while back , is in the business of finding talented filmmakers who have got financially sustainable web series they want to make. In order for them to be financially sustainable, they need to appeal to brands who will sponsor them and to audiences who will help generate revenue to offset production costs. Now, ZoomTilt has announced the five finalists in its TV Reset contest.

Link: ZoomTilt TV Reset Finalists Vie for Branded Video Content Gold
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Hobbit Flight Safety Video from Air New Zealand Makes Boring Instructions Fun

Whenever I'm on a plane, I generally watch the safety instructions even though I've seen them dozens of times.

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YouTube Quietly Launches InVideo Programming: Apply In-Player Branding Across All Your Videos, Instantly

YouTube keeps adding cool stuff out of nowhere and not announcing the changes.

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How to Strengthen Your Online Video Brand with the Primal Code [Creator's Tip #58]

In this week’s Creator’s Tip we again speak with Patrick Hanlon author of

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How to Turn Viewers into Brand Advocates Through the Art of Primal Branding [Creator's Tip #57]

This week on the Creator’s Tip, Patrick Hanlon from Thinktopia talks to us about his book Primal Branding .

See the original post here: How to Turn Viewers into Brand Advocates Through the Art of Primal Branding [Creator's Tip #57]
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ZoomTilt Matches up Filmmakers with Sponsors for Branded Original Web Series

I know, the word branding brings to mind red hot steel and the smell of burning cowhide, but I assure you, the branding of online video is, generally, less painful or gross smelling. This type of branding can help you make that original web series you have been writing. Branding Original Web Series Now, to some, it might sound like selling out, while to others it sounds like the economics of business

See the article here:
ZoomTilt Matches up Filmmakers with Sponsors for Branded Original Web Series
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How to Increase Views and Exposure in YouTube with Custom Branded Thumbnails

Video thumbnails are one of the most underutilized facets of video marketing .

Read the rest here: How to Increase Views and Exposure in YouTube with Custom Branded Thumbnails
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Brand Mentions in Social Video Content Have No Effect on Sharing Potential

That’s according to fascinating new research carried

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