Incentivized viewing, in which viewers receive something for watching a video advertisement, can increase watch-to-completion rates and post-view social interactions.
Eyeview Digital's technology enables advertisers to customize video ads in real time, targeting audiences by demographics and geography.
How digital marketing agencies can incorporate web video marketing into their communications efforts.
Originally posted here: 20 Ways An Internet Marketing Agency Can Use Website VideoI've just been scanning through the internet section of Ofcom's latest report on The Communications Market 2010. As always, it's an essential read and this.
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