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Tag: digital

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How Activision is Crushing it with YouTube Influencers & Fans

Activision's 'Call of Duty' YouTube channel has more than 2.3 million YouTube subscribers, and has generated over 500 Million views. 'Call of Duty' has also earned its parent company a 9.4% share of voice on YouTube with owned media. But 'Call of Duty' influencer videos (earned media) have been viewed 9.7 billion times, almost 20x the number of views for the brand's owned videos.

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3 Essential Ways To Optimize YouTube Playlists [#TubeTalk #46]

We're all about YouTube Playlists on this week's ReelSEO TubeTalk podcast. We discuss creation, curation, and why Playlists are an essential way to drive Watch Time, which is YouTube's number one ranking factor

Read the original post: 3 Essential Ways To Optimize YouTube Playlists [#TubeTalk #46]
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Avengers: Age of Ultron trailer to debut during Agents of S.H.I.E.L.D.

Originally posted here: Avengers: Age of Ultron trailer to debut during Agents of S.H.I.E.L.D.
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Watch Monsters University short Party Central for free

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Watch Monsters University short Party Central for free
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Digital Video Advertising Revenues Hit Record - $1.5B Already in 2014 [Report]

Revenue from online advertising hit a record high in the U.S. in the first half of 2014 at $23.1 billion.

Here is the original post: Digital Video Advertising Revenues Hit Record - $1.5B Already in 2014 [Report]
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Simpsons World app, featuring the show’s 26 seasons, launches Tuesday

Read this article: Simpsons World app, featuring the show’s 26 seasons, launches Tuesday
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NYCC sizzle reel for Big Hero 6 now online

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NYCC sizzle reel for Big Hero 6 now online
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76% of B2B Marketers Use Video Content Marketing, YouTube Top Choice

A new report confirms that video is among the top choices for an effective B2B content marketing campaign, with 76% of respondents confirming that video publication and distribution is one of the most effective digital marketing strategies, and a core component for lead generation ROI.

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76% of B2B Marketers Use Video Content Marketing, YouTube Top Choice
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Boxtrolls directors talk cheese, donuts, and stop-motion pantomime

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Boxtrolls directors talk cheese, donuts, and stop-motion pantomime
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Four Video Ads that Define the Scottish Independence Referendum

With the vote for an independent Scotland just days away, both camps have taken to the internet to argue their case. As we have come to expect in the modern age, video advertising is playing a huge part in conveying each side's respective message to Scottish voters, who are being asked to answer either Yes or No to the question: “Should Scotland be an independent country?”

Read more: Four Video Ads that Define the Scottish Independence Referendum
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