Some new research numbers have come in from Digitas showing the effectiveness of online video for brand uplift and user engagement. They pinged some 2,211 Americans (18+) back in late March with Harris Interactive. Among the findings of the report was the fact that 46% of online video viewers would check out a new product ...

Well, it seems some companies, including Netflix and Microsoft, have got together behind a single format for media streaming. The format, MPEG DASH, now has its own Promoters Group . DASH, or dynamic adaptive streaming over HTTP, was just finalized in November and allows for, obviously, the ability of the stream to change bitrate based on network health.

Katalyst Media was founded by Ashton Kutcher and Jason Goldberg in 2000.

And you all thought that Verizon was just aiming to cover its own customers and network with content? Well, apparently we were all wrong.

I would consider myself to be cautiously optimistic about Ultraviolet--Hollywood's big gamble on digital movies. The service would provide a digital locker that consumers can "fill" with movie purchases, while the films themselves live in the cloud

While I've been doing some prognosticating of late, I'm not the only one, nor am I probably the most informed, so it's always interesting to see what others are predicting for the year to come. The Videomind blog over at Ooyala had some interesting things to say and some of them, even lined up with what I said. In a nutshell they basically saw five big trends that would push online video in 2012.

In part 3 of our series on selling video, we're going to look at digital media (you can catch up on our introduction to the series here or Part 2, Pros & Cons of Physical Media, here ). While there are still plenty of valid reasons for selling video via physical media, many companies are choosing to make the switch to digital. So today we're going to run down some of the pros and cons of digital media for selling video, and attempt to get at some of the reasons businesses and individuals have for going the digital route

Food.

Yeah baby! Screen Convergence Rising! Alright, sorry, I'm a bit amped up these days as I've got a lot going on, like my NaNoWriMo novel and everything else. Now, LG and YuMe have crushed one over the wall and announced some pretty killer cooperation that will probably help accelerate a wide variety of things, including interactive video ads.

Online video marketing and social media marketing are converging at a rapid pace. To successfully market your business with video, it’s now crucial to embrace a more integrated video marketing strategy that takes advantage of video as a social medium