1/3 of YouTube's In-Stream Ads Now In Skippable Format
One-third of video advertising units on Google's YouTube video sharing service are in a skippable ad format.

1/3 of YouTube's In-Stream Ads Now In Skippable Format
One-third of video advertising units on Google's YouTube video sharing service are in a skippable ad format.

Data from MeFeedia found that 69 percent of mobile video is available in the HTML5 video format.

A candid view of the online video advertising industry and how online video can be viewed to be more economical than purchasing broadcast television spots.
Continued here: Here's What the World's Largest Media Buying Agency Thinks About Online Video Advertising [VIDEO]The success of the YouTube video sharing site has directly benefited the online video industry by introducing tens of millions of people the benefits of online video content.

By 2015, YouTube predicts that 50 percent of all video advertising units will include a cost-per-view component.
