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Tag: mobile-video

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Snapchat: How Ephemeral Video Marketing is Engaging Viewers

While brands once tied down to YouTube are slowly exploring Vine and Instagram video, there are other social platforms that have caught the attention of a certain demographic.

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Can Meerkat Claw its Way to the Top of the Live-streaming Video Apps?

The Meerkat app works with Twitter to bring live-streaming video to the social network, and it's creating quite the buzz in the online video industry.

Visit link: Can Meerkat Claw its Way to the Top of the Live-streaming Video Apps?
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Facebook Hits 3 Billion Daily Native Video Views, 65% Are From Mobile

Facebook users can’t seem to get enough of watching and uploading native videos .

Follow this link: Facebook Hits 3 Billion Daily Native Video Views, 65% Are From Mobile
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Samsung Aims To One-Up Apple With Galaxy-Exclusive Video Service App

Samsung hopes to convince holiday shoppers its smartphones and tablets have more to offer than Apple ’s. The South Korean tech giant has launched the short-form Milk Video service only available on its Galaxy devices.

More here: Samsung Aims To One-Up Apple With Galaxy-Exclusive Video Service App
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About 50% Of YouTube’s Traffic Now Comes From Mobile Devices

YouTube CEO Susan Wojcicki appeared at the Code/Mobile event on October 27 and shared some stats about

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It's Official: 50% of YouTube Traffic Now Comes from Mobile

YouTube CEO Susan Wojcicki has confirmed that 50% of traffic to the site now comes from mobile devices. More and more viewers are watching YouTube video content via their tablets and smartphones, and this trend has led to an increase in watch time on the site by 50% per year.

More here: It's Official: 50% of YouTube Traffic Now Comes from Mobile
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Digital Video Advertising Revenues Hit Record - $1.5B Already in 2014 [Report]

Revenue from online advertising hit a record high in the U.S. in the first half of 2014 at $23.1 billion.

Here is the original post: Digital Video Advertising Revenues Hit Record - $1.5B Already in 2014 [Report]
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JW Player on The Latest in Video Technology Innovations

Jeroen (JW) Wijering, founder of JW Player, is one of the world's foremost experts in online video technology. At ReelSummit, his keynote address highlighted three exciting technical innovations for the industry: adaptive streaming, video transcripts, and hotspots for interactive video.

Excerpt from:
JW Player on The Latest in Video Technology Innovations
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Top Ten Video Ads on YouTube, Apparently: September 2014

Dogs, viral internet sessions, shiny new pieces of tech, and Derek Jeter's retirement all feature as the subjects of the most viewed video ads on YouTube for September 2014. We also see the appearance of the first Christmas commercial, from none other than Kmart.

More here: Top Ten Video Ads on YouTube, Apparently: September 2014
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3 Ways to Optimize Videos for Mobile Devices [Creators Tip #161]

On this week's Creator's Tip, Jeroen "JW" Wijering, the co-founder of JWPlayer, and one of the world's leading experts on optimizing video for mobile, shares some very useful tips on how to optimize video content for on-the-move consumption.

Read the rest here: 3 Ways to Optimize Videos for Mobile Devices [Creators Tip #161]
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