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Tag: non-profit

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Vimeo Fights SOPA, Supports OPEN Act To Curtail Online Video Piracy

I interviewed Senior Counsel for Vimeo, Michael Cheah, who shares his thoughts about why The Stop Online Piracy Act (SOPA). Vimeo is running messages on January 18 th (today) highlighting the issue and will invite users to tell Congress to reject SOPA.

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The Week's Best Viral Videos & Video Marketing Lessons - Funky Song Edition

Today I hoped to be playing with a new Galaxy Nexus phone from Verizon. Sadly, it was not to be. That's good news for you, though, because it means I actually had time to do my job and gather a list of great viral videos for you to enjoy.

Link: The Week's Best Viral Videos & Video Marketing Lessons - Funky Song Edition
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Social Video and Cause Marketing: How Nonprofits Are Doing Viral Video

I interviewed Chris Quigley, Co-founder of the buzz marketing company, Viral Ad Network, about why and how companies should engage in social causes using video. Chris also shares the special benefits that social video campaigns can have for charities, and we add some of our own tips for businesses on how to do their own social video in “cause marketing.” What Exactly is “Cause Marketing?” According to Wikipedia , cause marketing, aka, “cause-related marketing,” generally refers to any type of marketing effort, or marketing relationship, for social and other charitable causes.

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Social Video and Cause Marketing: How Nonprofits Are Doing Viral Video