Google will hold their first ever upfront today, highlighting a bevy of star-packed channels and releasing exciting findings from a comprehensive study of YouTube trends.

Everyone offers a customizable video player experience and that’s what we’ve come to expect from our online video platforms. Today, Vzaar takes that notion one step further and is now offering a completely customizable video pages allowing you to brand not just the video player but the entire video and portfolio pages for your content ...

Web series are no different when it comes to video marketing.

Remember a while back I talked about the Google project down in Kansas City, or up if you’re in the south I suppose? Well, after approval, Google moved the Android Army into action and started laying fiber at a furious pace

The odds are pretty good that if you’re reading an article on this website, you dabble from time to time in either the creation or marketing of online video. And while we have readers of all experience levels, from beginners to experts, all of us still have room for improvement–probably in several areas related to ..

In a huge step for the industry today, YouTube

The tipping point is rapidly approaching as we, as a society, are ready to flip from a physical rental society to a digital delivery society. According to Rentrak and Screen Digest anyway, who say that it might not be too long before online streaming tops physical disc rentals.Sure, rentals of DVD and Blu-Ray discs totaled ...

The Web Video Marketing Council and Flimp Media have put together their quarterly report, Q4-2011 Online Video Marketing Survey and Video Email Trends Report and it has some interesting results I thought I would talk about. It seems that online video has been all over the place in terms of online marketing as 81% report ...

Any guesses on what many views or how much time? Well, AccuStream took all the guesswork out of the equation with their latest research as they totaled up views and time spent watching profession and user-generated video content for all of last year.

Nielsen is getting into the cross-platform campaign tracking business. It should have been clear that they were working on it after last month’s report with YuMe . Now, they say they’re ready to roll out a new reporting service that will cover both TV and online ads with a standardized rating