Google executive chairman Eric Schmidt said that obtaining more information about YouTube users is a corporate priority because it will enable the search engine to offer more targeted video advertisement placements.

The average video stream sourced to the Twitter social networking site is viewed for 2 minutes, 7 seconds.

Web video marketers can take advantage of the Facebook social networking site by creating a video specifically for their Facebook landing page and encourage fans to share the video content.

The Twitter social networking site has become the second-fastest growing discovery source of video content, so web video marketers should consider distributing video via their Twitter handles.