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Tag: study

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Cord-Cutting Has Hard Statistics Backing It Up Now

There is now real evidence that cord cutting is happening with actual net subscriber loss. Pay TV lost 80,000 subscribers over the past year, which sounds awful for cable companies until you realize they still have nearly 100 million. But hey, capitalism rules, and I'm sure there's some panic.

See original here: Cord-Cutting Has Hard Statistics Backing It Up Now
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Unruly Unveils Top Vine Metrics and 100 Most Tweeted Vines

Unruly has come out with their "100 Most Tweeted Vines" list. 5 Vines are shared every second and are 4 times as likely to be shared than branded online videos. What this means is incredible opportunities for brands to take advantage of the 6-second platform

See the rest here: Unruly Unveils Top Vine Metrics and 100 Most Tweeted Vines
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Mobile Video Viewing on the Rise: Why It Matters [Study]

Mobile video is on the rise, and that's not a shock.

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Mobile Video Viewing on the Rise: Why It Matters [Study]
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Want To Appeal To Female Consumers? Then Make A Video

American women are watching more online video than men and they have more control over the purse strings with an estimated purchase power of up to $15 trillion per year. This is a golden opportunity for brands to start leveraging the power of video to tap into potential sales.

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Want To Appeal To Female Consumers? Then Make A Video
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UK Love Affair with Online Video Continues - Up 45% [Report]

YouTube is the third most popular site in the UK (after Google and Facebook) so it's no coincidence that the British made 10.6 billion visits to video sites in Feb 2013. That's an incredible 323 million hours spent just watching video content in the UK alone.

See the rest here:
UK Love Affair with Online Video Continues - Up 45% [Report]
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Vine Making Waves for Video Sharing, Obviously Lags Behind Photo Sharing

A study on Vine shows that it has quickly shot past Viddy and Socialcam as the leader in social video sharing.

See the original post: Vine Making Waves for Video Sharing, Obviously Lags Behind Photo Sharing
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Digital News Revenue Outpacing All Other Media [Study]

Pew Research compiled a bunch of data that shows the money is going towards digital news sites and is clearly outpacing all the other media in its rate of growth.

See original here: Digital News Revenue Outpacing All Other Media [Study]
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Study Says 93% Of Web-Happy Teens Check YouTube Each Week

Chart credit: Buzzfeed A recent survey conducted by IPSOS MediaCT and Wikia has shown that, among participating teenagers, YouTube is the most widespread social network, checked weekly by 28% more teens than any other surveyed site.

View article: Study Says 93% Of Web-Happy Teens Check YouTube Each Week
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Viral Reach, Engagement of Videos from Facebook Are Better Than YouTube Links?

SocialBakers has conducted a study pitting videos uploaded natively to Facebook versus simply providing the link from YouTube.

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More Delicious Video Good News: Ooyala's 2012 Report

Ooyala just released their Global Video Index for 2012. No surprise here, video is being watched more and more at crazier and crazier rates, and over a wide range of devices.

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More Delicious Video Good News: Ooyala's 2012 Report
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