The Most Shared Online Video Ads For February 2012
Super Bowl commercials unsurprisingly dominate February’s Global Ads Chart.
Super Bowl commercials unsurprisingly dominate February’s Global Ads Chart.
When I shared this year's Honda Super Bowl commercial a few days ago, I mentioned that it was a popular strategy these days for brands to release their Super Bowl commercial prior to the actual game and the actual television airing of the ad. But it's even more popular than I thought--and far more popular a strategy this year than ever before. And it's made me realize that something we've joked about for a very long time has finally come true: the game officially doesn't matter anymore, not even for the commercials

It's that time of year again, when two teams square off for the ultimate crown in professional football. At the same time, advertisers will be squaring off for their own annual Super Bowl competition

One of the most common types of branded viral video is the movie trailer. After music videos, it may be one of the most-watched genres of online video. Not every trailer succeeds at going viral, but the ones that do are able to generate huge additional interest in the film just by uploading something that was already created.
