One of the best ways for a popular website to crow about its successes is the use of statistics. This is even more true with the world of video, which is ruled by things like view counts, comments, subscriptions, and ratings. We’ve all heard some of ...

The Video Commerce Consortium is the world's largest group of e-commerce professionals, online marketers, and technologists dedicated to advancing the use of video in e-commerce. Our membership is comprised of over half the Top 500 ...

You can have the most compelling content in the world, but if people aren't aware of it and can't find it easily, it won't make any difference. From search engine optimization to social media marketing, there are myriad strategies for ...

In the world of online video views are important, but they aren't everything. Even if you aren't aware of it, there are five main goals that every online video producer has for their videos that comes even before the question of how ...