So, as I previously mentioned , I chatted with Adobe about their Project Primetime and its new features which they’ve just unveiled. Ashley Still, director of product management for video solutions at Adobe (whew!) talked with me about what is coming to Primetime, what it’s all about and, most importantly, why you need to check it out.

While out casting my net in hopes of finding something interesting to tell you all about, I ran across a recent video over at the Kaltura Blog that was talking about Video Analytics best practices and I thought, gee, that’s some interesting stuff. Especially since my earlier video analytics article this week got such a ...

The IAB has recognized the power of giving consumers the choice of skipping ads in online video by including a guideline in VAST 3.0 which is open for feedback until early May. Along with Skippable Linear Ads, Ad Pods are being introduced which are “a sequenced group of ads” much like that which is found ...

ESPN is going to catch the brunt of my wrath on this topic today, by virtue of hitting me with three autoplay video ads that started upon the page load. But they’re far from the only publisher to do this. Over the weekend, I had been hoping to read up on the upset Vanderbilt pulled over Kentucky in the SEC basketball tournament, so I went to this page , only to be blasted out by the loud and unexpected Subway commercial.

My Pod Studios is an online video platform you may or may not be familiar with. While they might not have the name recognition of some other platforms, myPodstudios.com was listed by Quantcast as the 191st most trafficked website in December of 2011–just five places behind Hulu.com–and scored more than 20 million unique visitors in November alone. From their website: MyPod Studios, launched in October, 2010, was built to provide an alternative to the standard issue video networks that litter the Web, and take a slightly more unique approach to presenting online video

Panasonic seems completely serious when it comes to combining online video with normal TV. They have no less than a dozen pre-installed apps planned for their upcoming Viera connected TVs and the expected total available apps now sits at around 120.

I interviewed Ooyala co-Founder and President of Products’ Bismark Lepe, on today’s release of their new Facebook video analytics solution, allowing publishers to track Facebook users engaging with their online video across audience segmentations in real time. Could we be getting a glimpse of the future of web video usability, marrying real-time web video analytics with in-depth audience profiling? Already fresh off their announcement earlier this week of their “Social TV” program for Facebook , Ooyala today announced their Custom Analytics with Business Dimension Reporting program, which they say will allow publishers to track demographic and psychographic information with Facebook connect

While online video on websites and elsewhere online has exploded in both size and scope, the professional usability and user experience community has still remained generally silent?

Movie-makers and advertisers working together on developing ad-sponsored short-form videos for the web.

Google has been giving users “ instant previews ” in the search engine results pages (SERPS) for some time allowing users to click a little blue magnifying glass symbol next to each result to see a cool little overlay that shows a preview of the resulting website content.