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Tag: video-advertising

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Online Behavioral Video and Display Advertising – Treading a Fine Line

Online Behavioral Advertising (OBA) is fast becoming one of the standard industry practices for tracking visitor behavior so the right video and display ads can be served.

See the original post here: Online Behavioral Video and Display Advertising – Treading a Fine Line
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New Old Spice Ads: Mommas Gonna Hate Edition

Old Spice are the masters of the funny commercial and their latest, featuring some incredibly creepy moms, are already going viral. They are weird, distinctive, very memorable and will frighten the life out of teenage boys.

Link: New Old Spice Ads: Mommas Gonna Hate Edition
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Three Key Reasons Why Video Will Push US Total Ad Spending Up In 2014

The Winter Olympics, the FIFA World Cup and the US Midterm Elections will all have a significant impact on U.S.

Original post:
Three Key Reasons Why Video Will Push US Total Ad Spending Up In 2014
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Happy Festivus, Merry Christmas, Joyous Kwanzaa, and a Good Boxing Day

We bring you more annual predictions about online video marketing for 2014 in the form of grievances, presents, gifts, and Christmas boxes. Happy Festivus, Christmas and Kwanzaa to all the readers of ReelSEO.com

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Happy Festivus, Merry Christmas, Joyous Kwanzaa, and a Good Boxing Day
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The Day In Online Video News And Views 20th December 2013

Vimeo hope to grow its content producer base with more paying subscribers, 4K streaming is coming to Netflix in January and Vine gets vanity URLs at last. More on these and other stories of the last few days in online video from ReelSEO.

View original post here: The Day In Online Video News And Views 20th December 2013
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And Hulu's Average CPM in 2013 is...

OTT and VoD subscription service Hulu has released figures that confirm the company will reach $1 billion in revenue in 2013.

Read this article: And Hulu's Average CPM in 2013 is...
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4K Streaming Video - The Future Bandwidth Monster?

Netflix and Amazon are rolling out 4K content and tech companies like Sony and Samsung are releasing 4K ready TVs but what is 4K?

Read the rest here: 4K Streaming Video - The Future Bandwidth Monster?
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YouTube Ads Rewind 2013: The Ads You Chose To Watch

YouTube has already given us their top moments in online video content for 2013, and now they show us the video ads that made the most impact with viewers over the past year. These are the ads we shared, posted, tweeted and talked about.

See the rest here:
YouTube Ads Rewind 2013: The Ads You Chose To Watch
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November 2013: Americans Watched 9.2 Billion Minutes Of Video Ads

189 million Americans watched 47.1 Billion hours of online video content in November 2013. and for the third month in a row AOL has maintained their position as #1 video ad property in the U.S

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November 2013: Americans Watched 9.2 Billion Minutes Of Video Ads
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They're Here! Facebook Start Testing Auto-Play Video Ads In News Feeds

Facebook are finally rolling out auto-play video ads for selected users this week, in a move that could bank them as much as $1 billion in advertising revenue in 2014. The ads will silently play in news feeds with users having the option to click or ignore.

See more here: They're Here! Facebook Start Testing Auto-Play Video Ads In News Feeds