Username:

Password:

Forgot Password? / Help

Tag: video-advertising

0

YouTube's Mobile App Gets New Video Ad Format - And It's Native

YouTube appear to be rolling out a version of their video masthead ad format to mobile devices. However, instead of the usual banner design, viewers to the "What to Watch" section of the app, will see an ad that looks like an a regular video tagged with an 'Ad' identifier.

Continue reading here: YouTube's Mobile App Gets New Video Ad Format - And It's Native
0

The Day In Online Video News And Views 18th November 2013

YouTube went down for a bit but it's OK now. The NFL and MLB are gunning for Aereo, programmatic buying is the new deal for video advertising and Slingbox owners get a Roku bolt on

Read the original post:
The Day In Online Video News And Views 18th November 2013
0

How Nextiva Generated Thousands Of Leads With YouTube Advertising [Interview]

We've already seen how Nextiva is producing personalized customer service videos to reach out to their clients, now we take a look at how they are using YouTube advertising to generate new business leads and build brand visibility.

Here is the original post: How Nextiva Generated Thousands Of Leads With YouTube Advertising [Interview]
0

Video Email Marketing: Effective And Easy To Implement

Incorporating video within your marketing emails has never been easier.

See original here: Video Email Marketing: Effective And Easy To Implement
0

The Top 20 Global Online Video Ads For October 2013

A coffee shop prank, a table full of healthy Halloween treats, a girl that poops and a fireman saving a kitten all won a place at the top of the 20 most shared, branded video ads during October 2013. Amazingly, 'Dumb Ways To Die' is still holding strong after nearly a year in the charts.

See the article here: The Top 20 Global Online Video Ads For October 2013
0

Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]

Brands and agencies are more inclined than ever to throw their advertising budgets at online video advertising.

Here is the original post:
Video Ad Spend Up, Display And TV Ad Budgets Suffer [Report]
0

How the Acquisition of Adapt.tv Made AOL the #1 Video Ad Property [Interview]

For the first time ever, AOL have overtaken Google as the number one video ad property, according to the new online video rankings report from comScore. AOL served up 3.7 billion ad impressions last month, which is the largest number by a single property ever recorded by comScore Video Metrix.

See original here: How the Acquisition of Adapt.tv Made AOL the #1 Video Ad Property [Interview]
0

Why Is The Video Ad Industry So Slow To Adopt HTML5 As Standard?

HTML5 is widely considered to be the new standard for rich content and video advertising because of its advantages over Flash but there is still a long way to go in terms of mass adoption. With little incentive for publishers to change, Google themselves have addressed the barriers surrounding the new mark up language.

Originally posted here:
Why Is The Video Ad Industry So Slow To Adopt HTML5 As Standard?
0

The Top 20 Global Online Video Ads For September 2013

Followers of the Unruly Viral Video Chart were certainly put through the emotional wringer last month. Rather than just laughing out loud at the usual glut of funny commercials, September’s chart served up more drama and suspense than an Oscar-winning movie. A big factor in ..

View original post here:
The Top 20 Global Online Video Ads For September 2013
0

Unruly Launches Tool to Predict ‘Sharability’ of Social Videos in Brazil

Rio 2014 is only 10 months away and it might just be the biggest social media event yet. Unruly have launched a brand new tool that helps brands and advertisers predict how many shares their videos are likely to attract in Brazil - social media capital of the universe - before they are even launched.

Read more: Unruly Launches Tool to Predict ‘Sharability’ of Social Videos in Brazil