According to new research commissioned by Unruly Media , viewers are far more likely to recall a brand name and engage with an ad’s message if a branded video has been recommended to them by a peer. The survey, conducted by Decipher Research to measure the effectiveness of social video advertising, found that social video recommendations had a direct impact on traditional brand metrics and ad enjoyment

Late last week I brought you the story that Google Plus had finally integrated YouTube into the Google Plus experience. There's a search function that's pretty handy, and you can watch your favorite YouTube videos or share them easily with friends and circles through your Google Plus stream