Fujifilm Sonosite produces portable, compact ultrasounds that can be used in point-of-care cases. This is how they use YouTube to spread the word about high-performance ultrasounds that can be taken to remote areas and help those in need, and meanwhile, rank highly for a coveted search phrase.
Getting your channel to rank in search just requires a little bit of common sense, and avoiding trickery of any kind. For instance, writing a good channel description means finding the words you want to rank for, but putting those words into relevant sentences that tell newcomers about your channel. We'll discuss that and more in this week's Creator's Tip
BodyLogicMD discovered that by embedding videos into important landing pages, their company started dramatically shooting up in search rankings. They also had a plan for spammers who took up some of that valuable search result real estate.
Video can provide four distinct values for SEO. Rich Snippets can improve your click-through-rate, a presence on social video platforms can improve your brand awareness, product videos on commercial pages can help to increase conversion rate and lastly, video can be used to increase the ...
The emergence of YouTube as an e-commerce selling tool has been well documented on ReelSEO as far back as 2010 with " Video E-Commerce and Video SEO for Retailers " .
So, I've been looking at a lot of videos lately, looking for something to praise as an example of fantastic content that maybe a brand or an aspiring video-maker can learn from it.
Video marketers are well aware that great content can increase a brand's online reach - but what happens when search engine optimization can actually harm those marketing efforts? We asked Lee Odden, CEO of TopRank Online Marketing and author of ” Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing ” to guide us through the recent changes Google have made to the ranking
The track element has a lot of uses but for the ReelSEO audience, I think one of the best will be the ability to attach a ton of metadata to those HTML5 videos that we're all starting to publish. Sure, it is meant for other things like subtitles and closed captioning, which are going to be a requirement on pretty much all online video from the look of how things have been proceeding, but any leg up in video SEO is something worthy of discussion.
When you think about your title, you have to realize that it’s the first thing the viewer sees when evaluating whether or not to watch your video--whether that's from a search result, or via your social network.
Awhile back, we pointed out a video that obviously paid for its views , or found some sort of loophole in the system that had trumped up the view count.
