This past January was a good one for Hollywood, although it goes to show that year-over-year comparisons for specific months is a pretty short-sighted way of looking at this particular business, which entirely relies on product.

Every week I watch entirely too much online video. I take the best ones that I find, and compile a weekly Friday viral video round up. And I don't want to be the only guy in the online video world that doesn't compile his own list of the year's best videos

Video game trailers are among some of the most popular branded viral videos around--just ask Call of Duty: Modern Warfare 3 or Battlefield 3, as both games have earned massive buzz and tens of millions of video views in just the past few months. But there's a new king in the most-wanted-video-game department, as today one of the most popular video game franchises in history released a trailer for their next chapter. The Grand Theft Auto V trailer is finally here.

If you're an avid follower of viral videos like I am, you probably got fooled again this week by the new zen masters of staged viral videos: thinkmodo . Thinkmodo, out of New York, has created similar "hoax" video campaigns for numerous other brands--you might remember their Times Square Hack video promoting the Hollywood film Limitless

New or recycled perspectives on extraterrestrial life will always be the fascination of sci-fi producers everywhere.

If the new Muppets movie, opening Thanksgiving, is anywhere close to the viral marketing campaign that Disney has been putting out for the movie, we’re in for a fantastic holiday.

A powerful technique in the world of entertainment is what is known as the false document . It goes beyond “based on a true story” and invents a history to form a basis in reality.

If you hadn’t heard, there’s a new Planet of the Apes movie coming out this year. I know, I know… I’m just as surprised as you are that the studio went ahead with it after the debacle that was Tim Burton’s version. And yet, it exists

This is just awesome. The Facebook tattoo video, which I wrote about here yesterday as part of a “videos that become news” article, turns out to be an elaborate fake

I’ve been thinking a lot lately about how quickly video is expanding online in terms of capabilities and implementation. I consult with a lot of small businesses, and when talk turns to online video, many of them are instantly skeptical. They’re not sure it’s a good path for their business, mostly because their experience with online video is typically limited to amateur viral clips and branded commercials from giant corporations.