5 Ways to Ace Influencer Marketing with Video Content

Online video marketers are more likely to find the right influencer for their brand if they focus on “fit” before numbers, advises Brendan Lattrell, founder and CEO of Grapevine. Grapevine operates an online video platform where marketers upload a description of the type of video content they’re looking for and can search a database of video creators/influencers by audience, viewer age range, and product affinity which leads to an increase in...

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