We have discussed a number of successful web series and what the creators of those series have done to increase awareness, and hopefully viewers. Sometimes, unfortunately, just being good isn’t sufficient

In late 2009 I began a series of live webcast shows – six to be exact all using the same format (host / hostess, topical discussion, audience interaction, social networking components, etc.) – we had a show on Venture Capitol with people skyping in from each coast (video), we had a “Girl Talk” show, we had a movie review show, we had a biker show and finally even a show on Medical Marijuana. I killed ‘em all.

I’ve been thinking a lot lately about how quickly video is expanding online in terms of capabilities and implementation. I consult with a lot of small businesses, and when talk turns to online video, many of them are instantly skeptical. They’re not sure it’s a good path for their business, mostly because their experience with online video is typically limited to amateur viral clips and branded commercials from giant corporations.