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Tag: year

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'First Kiss' Most Viewed Video Advertising Campaign of 2014

Who would have thought that a black and white ad about total strangers kissing would have generated 157 million views and beat Nike, Samsung, and Budweiser to become the most viewed video advertising campaign of 2014? We take a look back at some of the other most successful video ads of the year.

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'First Kiss' Most Viewed Video Advertising Campaign of 2014
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65% of Marketers to Produce 10+ Videos for Marketing Purposes in 2013 [Report]

On location shoots and testimonials were the top video styles chosen by marketers this year and over 65% of those surveyed for our report confirmed that they were producing 10 or more videos for marketing purposes.

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65% of Marketers to Produce 10+ Videos for Marketing Purposes in 2013 [Report]
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April 2013 comScore: Ads Continue to Explode

comScore released their April Video Metrix and the ad boom continues, as we saw yet another record amount of ads last month. Virtually everything stays the same from March in total videos viewed, unique viewers, and so on.

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April 2013 comScore: Ads Continue to Explode
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Hulu Year End Numbers Show Great Growth All Around

Hulu put out some year end numbers which included the fact they've got 1.5 million paying subscribers now. Not quite the massive, rapid expansion Netflix had, but they also have DVD rentals as well so it's apples and oranges. 1.5 million means that they're growing around 400K new subscriptions per quarter

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Hulu Year End Numbers Show Great Growth All Around