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January 26, 2012 Posted by Web Video Site Editor in web video industry updates

YuMe Reports Supports Cross-Platform Video Advertising Effectiveness

There have been several reports talking about increased effectiveness of ad campaigns when they go cross platform. Some have included TV, print and other media as well as online.

Here is the original post: YuMe Reports Supports Cross-Platform Video Advertising Effectiveness
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Tags: advertising, exposure, nielsen, study, television, video-advertising, whitepaper, yume
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